10 Questions To Ask Your SEO Provider August 11, 2008 No Comments
By Lynne Foster
In the deep, dark world of Search Engine Optimization there are many companies who are willing to promise you the earth with guaranteed positions and quick results. Firstly, how do you know they can deliver the results you are promised, secondly, how can you be sure they are employing ethical SEO practices and thirdly, how can you trust a company who guarantees results in the first place?!
With this in mind we have put together this short guide to give you something to consider when employing your Search Engine Optimiser and with a little research and consideration you can be confident in your choice.
1.Can you guarantee me top position in Google? Any SEO company who promises you top position in any search engine is essentially guaranteeing you something that a third party (Google) has control over. Google indexes the site and only Google (or any other search engine) is responsible for ranking the site in top position. Your SEO companyshould be able to give you a ‘best estimate’ as to where they can get you, but guarantees are essentially a misnomer.
Do It Yourself Search Engine Optimization (SEO) August 7, 2008 No Comments
By Damien Oh
Search engine optimization is a technique used to achieve a higher ranking in the search engine, so as to generate a lot of free traffic to your site.
If your website is not ranked in the first couple search result pages, chances are, you are missing out a great number of visitors that could potentially become your customers. This would also deem your website completely useless; after all, what is the use of a published website that is not viewed by visitors and web surfers?
While SEO is an important technique that all webmasters need to employ in their sites, it is definitely not an simple task to do. Some big companies are even going to the extent of paying big amount of money to hire SEO company to optimize their sites.
Site Traffic – 5 Free Techniques – Free, Fast, and Easy August 2, 2008 No Comments
By Mia Grant
Everyone who has a website… built it to be seen, right? I know I want to be rewarded for my expense, hard work, and time spent building a website and garnering site traffic. Well, here are some basics for building traffic that you would be wise to implement and learn about. It may seem difficult or complicated now, but in time you will see that these are very simple procedures to use to get site traffic. The wonderful thing is… did I mention that they are all free?
1. Blog Comments
2. Article Marketing
3. Forum Posting
4. Email Signature
5. Classified Advertising
I have a few basic notes about each method of building site traffic:
Ten Quick & Easy Ways to Increase Your Alexa Rank No Comments
Despite the huge webmaster bias Alexa rankings are still considered the main way in which the popularity of a website is judged. A low Alexa Rank illustrates that your site isn’t particularly popular and it does negatively impact the chances of recruiting advertisers for your site.
As Alexa rankings rely on data gathered from users which have the Alexa toolbar installed they have a strong webmaster bias, with tech websites having their Alexa rankings hugely inflated. Knowing this there are a number of ways in which you can increase your website’s Alexa Rank:
1) Install the Alexa toolbar and set your site as your homepage.
2) If you have an office install the Alexa toolbar on all the computers and set your site as the homepage. Encourage your employees to do the same at home. Read the rest of this entry »
LinkedIn and Site Promotion July 30, 2008 No Comments
Are you a networking maniac? Do you jump at the chance to network with others? I’m not that kind of person for security reasons, however, when comes to LinkedIn, I’m all over it.
If you check out my LinkedIn profile, I have 1900+ connections. Going out to the third degree, the numbers are in the millions. How can LinkedIn help promote my website?
Before I get to the answer, let me just say that there are more reasons to have a professional profile on LinkedIn than site promotion. Site promotion is, however, an additional benefit.
Best Technique on Driving More Visitors to Your Website No Comments
By Jun Mallorca
A lot of website owners encounter almost the same problems. The difficulty on maintaining a continuous stream of visitors on their site. A good SEO (search engine optimization) of the site is one of the options. If your site has a good ranking on the search engines it would not be difficult to get the traffic that you need. The more visitors that you have the more chances of converting them into clients.
But with so many sites trying to be at the top of the search engines, an alternative method should be adopted. Even if your site appears on the first page of Google, Yahoo or MSN, a better approach should be used to influence the user to click or visit your site. There should be a convincing factor for them to immediately choose your site instead of choosing your competitors. The results page of a search engine will tell if a site can really attract more visitors.
Some experts would tell website owners with so many techniques and strategies that only make it more complicated for the business or an individual. It may also add too much cost for the business owner to implement all the strategies. Most of us sometimes forget to use simple approaches which are even more effective than those strategies which may only complicate the processes. Strategies that if not used properly may drive away visitors from the site. Read the rest of this entry »